Computerhacker
19 Dec
2022

Don’t Let Hackers Kill your Business

I don’t know about you but, every week, I receive four or five phishing emails that are attempts to inject a virus or some other malware into our IT network. The emails are very plausible: click here to view our invoice, your PayPal account has been debited with £550 or thanks for making the purchase - if you didn’t click here.
Old System
12 Jul
2022

Why Tech Projects Go Wrong

I have been involved in a lot of tech projects across the years. I take a rigorous approach to projects that involve introducing new technology to a business. The idea is to reduce the inherent risk and this has worked well.
Clocks
27 Apr
2022

When is the time right for new tech?

There is no getting away from the fact that updating your travel business’s tech is a pain in the neck, but how do you know when the time is right and you need to take the plunge?
Crying
24 Jan
2022

Let’s Get Emotional

There are very few other products being sold online that have as much emotional pulling power as a holiday. A vacation is the stuff of dreams, but also of detailed ongoing research and of high capital outlay. For many families, the most they will spend on a single item in a typical year is the purchase of their annual holiday.
Portugal Beach
14 Jun
2021

The travel industry is in Government induced turmoil

There was light at the end of the tunnel. The “traffic light” system that categorised destinations as Green, Amber or Red seemed to make sense. Here was a way that destinations could slowly but surely be brought back online as viable, convenient, holiday hotspots.
Zoom
05 May
2020

Zooming Up

Did you buy Zoom shares at the start of the Coronavirus crisis? I didn’t, unfortunately. They were hovering around $70 until the end of January then started a steady rise hitting a peak of about $160 on 23 March.
Voice
06 Jan
2020

Voice – The New Super Aggregator

With a New Year starting it’s always fun to look ahead at what technology might be bringing us. One of the most exciting tech developments over the last few years has been the rise of voice devices.
Monarch
25 Sep
2019

Thomas Cook and Butterflies

It’s about two years ago that my Monarch Airlines tickets became worthless when the Monarch Travel Group collapsed. I wasn’t too badly off.
Messaging
20 Jun
2019

Get the Message

Last week, I chaired TTI’s Customer Engagement Forum. What struck me is how many facets there are to successfully engaging with your customers – past, present and future. The online world is crowded with so many companies fighting for your attention. Cutting through the noise and establishing relationships with consumers has never been more difficult.
Video Killed The Radio Star
29 Jan
2019

Video Killed the Radio Star

Retailers need to sell where the customers are. Wind back quite a few centuries and markets would probably have been the predominant shopping channel. As towns built up, the high street came to dominate as a convenient place to shop. Then came the shopping centres.